Burberry

In 1856 Trained dress-maker Thomas Burberry founded the brand at the age of 21.

In 1891 the company move into its first London shop. 30 Haymarket

In 1897 explorer major F. Jackson, famed for mapping parts of the arctic circle, wearing burberry.

1909 burberry opening in paris at 8 Boulevard Malesherbes. And also in the 1900s burberry made the motoring coat, with a full leather lining.

1910 celebrade aviator Claude Grahame white wearing burberry gabardine. He became the first person to fly between London and Manchester in less thean 24 hours.

In 1920 ladies green wool gabardine ski suit from the 1920 collection.

 In 1930 burberry advertsing campaign photographted by henry guttlman.

In 1946 tyrone power, earing a burberry trench coat. Arriving in LA for the premiere of ‘Razor’s Edge’

In 1959 burberry adverted blueblood coat.

1960 burberry manwear cotton coat known as the ‘commander II’

1998 the burberry prorsum label launches under creative director Roberto Menichetti. Image from the burberry spring/summer 1998 campaign featuring British model Neil Fenton. Styled by Carine Roitifield and Photograghed by Mario Testino.

The PR in burberry is part time recruitment with the flexible working hours as they put more stuff during the weekend and less during the weekday.

The goals of the Burberry company is improve people in fashion world and increase the market share in the fashion market.

target market of Burberry is very variety
they aim the target from kids to adult
and both men and women.

Burberry also got variety of product also which is:
kids wear
cloth for men and women
travel goods
accessories
perfume

and the price range for burberry products are:
between $50 - $20000